What should you send for the swag bags?
Budgets are tight, and supplies are expensive - we get that. And, while we don't want you to send in 30 of your retail products, we do want our shoppers to feel like they did last year - one of our favourite comments was that the swag bags were "like Halloween goodie bags for adults."
Get creative - send in small samples, pins, or magnets with your logo on them. If you make soap, cut up a few bars into samples, and put them in organza bags with your business card; if you're a jeweller, consider putting a few beads into a bag, with DIY instructions. Bookmarks, cards, small bags of candy with your business info on it, pens, pencils, etc. all make fabulous swag. If you are really stuck for ideas, Pinterest has some great ones!
One important thing to remember is that swag is a fabulous way to get your business name in front of at least 50 people; it's also a way to potentially get into the hands of people who didn't make it to the market, as a person may give your card to a friend that they just know will love what you make!